The device is very similar to Intel's Compute Stick and offers versatility in that it can connect to any display, and can become a cheap alternative to an all-in-one machine or the hub of a home entertainment system running Windows Media Centre.
The dongle-sized HDMI stick is just 15mm thick and contains an Intel Atom Z3735F processor alongside 2GB of RAM, 32GB of solid state storage and Wireless N WiFi and Bluetooth connectivity so that accessories such as a mouse and keyboard can be added.
The idea centre Stick 300 will initially ship with Windows 8.1, but will be available for a free upgrade to Windows 10 from 29 July
"Designed for consumer use in the home and on the go, the new pocket-sized compute stick is powerful enough for entertainment and web browsing, while affordable enough for existing PC owners to justify owning a second or third mobile PC option," said Lenovo.
"The idea centre Stick 300 expands the mobile computing experience and options for savvy shoppers, and is suitable for use in the home, dorm or office, while simultaneously offering portability and convenience for travellers."
Like Intel's Compute stick, Lenovo's ideacentre Stick 300 seems to be a halfway house between the likes of the Raspberry Pi, with its 'roll your own' credentials, and something that offers more flexibility than a streaming stick by having a complete operating system in a tiny form factor.
However, it will face stiff competition in this area from Google Chromecast, Roku's Streaming Stick, Amazon's Fire TV Stick, Microsoft's Wireless Display Adapter, the Raspberry Pi, the Asus Chromebit, the new BBC education box, and something called the Beelink, which appears to have similar innards to the ideacentre Stick 300 and is already on sale for slightly less money.
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